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Unique Approach to Care Brings Physicians to Tampa for Training

October 23, 2018

Tampa Surgeon Explains How “Burnout Training” Improves Healthcare

Starting on October 26, physicians from around the United States and Canada will gather at the Tampa Convention Center for a unique 3-day event where they will be trained in a new approach to medicine that is revolutionizing healthcare across the country.

Now part of the required continuing medical education (CE/CME) hours, “Burnout Training” seeks to enhance patient care by improving communication and physician mental health  – a growing problem in the healthcare industry. This new holistic training focuses on how to identify, measure, and influence psychology, emotional literacy, and nonverbal communication skills.

At the forefront of this training movement, is Tampa surgeon, Dr. Rich Castellano.

“In order to deliver quality care to patients, it is paramount for doctors to be mentally healthy and to understand how to communicate, how to read nonverbal cues, and how to manage emotions,” says Castellano.

Physician mental health is a growing concern in the industry.  Last year more than 50% of doctors reported feelings of fatigue, burnout, and depression according to a survey by Medscape. Although stress has become a common part of corporate American culture, it is much worse in the medical field and the effects are far more damaging. In addition to a frightening increase in medical error and a heightened malpractice risk, medical burnout is also incredibly expensive. JAMA estimates a hospital with 450 doctors loses $5,625,000 per year due to high burnout and turnover of doctors. This leads to increased healthcare costs which can be calamitous for patients.

In these innovative new training sessions, doctors learn to: Identify and measure their emotions/empathy/kindness/happiness; Modify the emotions/empathy/kindness/happiness in themselves and others; and diagnose and treat troublesome behavior patterns in patients and healthcare teams before they spiral out of control.  By knowing how to read cues in patient behavior, clinicians are able to better diagnose and treat patients. In addition, patients are more proactive and trusting when they feel connected on an emotional level to a doctor. This can greatly impact a treatment plan and improve the quality of care.

“Health comes from healthy behaviors, healthy communication, and healthy emotions,” says Castellano. “Doctors who understand this will be the leaders of tomorrow and we will be able to transform the healthcare system so it is efficient and effective.”

Castellano has been instrumental in the nationwide movement to provide CE/CME Wellness and Burnout training for physicians, surgeons, and healthcare providers. He has performed this training for medical students, at national meetings, and for the military, and this is the second official CE/CME training event in his home town of Tampa!


  • What: Medical Burnout Training: Practice & Profitability Live
  • When: October 26 – 28, 2018
  • Where: Tampa Downtown Convention Center * 333 S Franklin St * Tampa, FL 33602
  • Who / Why: Led by Dr. Rich Castellano, this event provides CE/CME credit hours for physicians, surgeons, and healthcare providers from around the country.

**Free event admission for media.


  • “Burnout Training” the latest trend in American healthcare
  • How training practitioners in emotional literacy and communication will improve the healthcare system and save people money
  • Communication tips for both patients and doctors that could save your life in the exam room
  • Important nonverbal cues frequently missed by doctors
  • How the medical burnout crisis will impact you in 2019


Wall Street Journal best-selling author Rich Castellano MD, (Known as The Smile Dr.) is an experienced facial rejuvenation artist, innovator, and highly sought after trainer. As the Founder/Medical Director of ImageLift® Dr. Castellano has performed over 10,000 laser and cosmetic treatments, making him one of the most sought after facial plastic surgeons in the U.S. today.  His new book “The Smile Prescription” explores the art of smiling, facial expression,and innovative communication strategies.  Dr. Rich now teaches plastic surgeons, cosmetic doctors, as well as physicians from all specialties from across the country as private clients with his award winning, online coaching and mentoring program,  Dr. Castellano has made hundreds of live appearances including guest interviews on The Daily Buzz, FOX, NBC, ABC, CBS, and numerous other media outlets.

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This post was written by Elevate, Inc.

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