Our society loves the word free. So what if we told you that playing a game at the mall or on your phone could land you free food, trips, and more? Priatek, a company committed to fun user engagement and advertising, has developed in2win, a kiosk that gives consumers the opportunity to play games for prizes such as free cruises, diamonds, gift cards to restaurants and more! Prizes are tailored to each consumer’s interests and are customized the more they play based user data.
Facebook ads, billboards, commercials, and logos on t-shirts surround us on a daily basis. Most of the time, we don’t even realize these advertisements are there. Priatek aims to make advertising fun again with their interactive kiosks. Consumers simply pick a prize from a list of options, choose a game like Wheel of Fortune or Jeopardy, win, and save. Everyone walks away with something! Playing is not limited to the physical kiosks either. They also offer a mobile app so players can win prizes on the go. Anytime. Anywhere.
So how does this benefit businesses over traditional advertising and marketing? The average cost of digital signage in high traffic areas can range up to $4k per month and that’s without a guarantee that people will even notice the ads. Priatek’s model is more economical, especially to small and mid-sized businesses. They let you set your budget and only charge when a qualified customer engages with your prizes. Clients only pay for people that are interested in their products rather than paying to advertise to people that may have no interest in making a purchase. Priatek will design and promote ads for you across any or all of their seven zones around the Greater Tampa Bay area. Zones include Tampa, St. Petersburg, Largo, Palm Harbor, Citrus Park, University, and Brandon areas. Priatek is continually expanding to additional locations.
Priatek works with their clients to ensure advertising is reaching the right audience at the right time. They analyze consumer date to show your business which demographics are interested in your products and services, the days and times customers are playing, sales summaries, and more. Then, based on these analytics, they can adjust promotions to improve the performance of the ad.
When you think about prize advertising technology, think Priatek. To learn more, visit their website here.
